The social media landscape is changing, and with it, the way businesses interact with potential customers. The explosion of social media in the past few years has allowed businesses to directly target their consumers without ever setting up a marketing campaign.
NetbaseQuid is a company that specializes in understanding what content performs well on which networks and provides many other services like advertising insights or digital marketing campaign planning.
Here are the best social media tools available:
1. Google Analytics
One of the most important parts of a marketing campaign is knowing exactly where your audience is coming from. Google Analytics is one of the best tools for understanding your audience. It allows you to track your audience from various sources, including paid ads, organic search engine results, social media networks, and email campaigns.
NetbaseQuid Google Analytics allows businesses to see what keywords are bringing people to their site and how many of them are converting into sales. This way, they can plan their digital marketing campaign more efficiently.
Hootsuite is one of the most widely used social media tools, with over ten million users. It allows you to schedule posts on numerous networks in advance and provides you with statistics on each post’s reach, engagement, and more. It also includes several integrated tools like Google Analytics and Twitter advertising for the more experienced user.
As a business owner, you can use HootSuite to manage many social networks from one website. This way, you don’t have to constantly log into each site daily. Hootsuite provides real-time updates and access to insights that can help companies identify trends and gather consumer data.
TweetDeck is ideal for those who want to watch their competition. This tool allows businesses to view which users are tweeting about their competitors or specific keywords related to their brand or industry. They can use this as a “heat map” of encouragement. Businesses can also use this information to plan social media campaigns around certain keywords by knowing who is tweeting about them.
ViralWoot is a social media tool that can automatically send out your latest post to all of your networks. This time-saving tool saves people the hassle of logging into each social media site and posting a status update individually.
Mynt is a social media management tool that allows you to manage multiple accounts from one login and schedule posts on many different networks. You can even use this tool to pick up keywords from other sites to create more targeted social media campaigns than ever before.
Google is always updating its database of social media sites every day with new ones. For businesses looking to reach a wide audience worldwide, this tool is ideal because it tracks all of the different social networks in over twenty languages.
7. Facebook Insights
Facebook has a built-in analytics tool that can help you understand your audience. With the insight tool, businesses will see what content is performing well, their audience, and how they connect. The more you know about your audience, the more successful you will be in your digital marketing campaign.
Mint is a free service that can connect to social media accounts, making it easy for businesses to collect information about their audience. Mint allows you to track all of the different social media sites in one place, making it an efficient way for companies to manage their marketing efforts.
Social media tools are a must for any business plan. By using social media tools, you can make your marketing campaign more efficient and reach out to your audience personally. Every business is different, so it is important to know exactly how to use each social media tool before signing up.